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The Glass House Mountains at dawn, seen across the Sunshine Coast hinterland from Maleny

Web design for tradies

Tradie Websites Built to Make the Phone Ring

A professional website should show customers what you do, give them confidence in your business and make contacting you easy. At Web & Roll, we build websites for electricians around the services you offer and the work you want more of.

(07) 5405 2525

Tradies, explained

A Tradie Website Has One Job

An urgent call-out and a commercial installation need different information. Someone with a power fault wants to know whether you cover their area and how to reach you. A business comparing electrical contractors may want to see your experience, capabilities and previous projects.

Someone has a problem, they search, and they ring the first business that looks like it will turn up. Your website has to be that business. That means the phone number on the first screen, the suburbs you cover said plainly, the work you want more of listed before the work you do not, and a page that loads on a phone in a car park with one bar of signal.

We have built sites for electricians, garage door repairers, solar installers and the trades around them on the Sunshine Coast since 2016. The pattern is the same every time: less brochure, more booking. Each trade has its own page under Sectors. This one covers what they all share.

(07) 5405 2525

What we build

What's Included in a Tradie Website

Six things that decide whether a late-night search becomes a call.

Phone First Design

We design your website to reflect your business, rather than make your services fit a generic trade template. Your branding, customer base and preferred types of work guide the layout, helping you present the business professionally and stand apart from other electrical contractors.

Service Pages That Rank

Your customers should be able to find what they need whether they’re using a phone, tablet or desktop. We build responsive websites with clear navigation, prominent contact details and easy-to-use enquiry forms, making it simple to call or send through a job request.

Suburb Coverage

We help plan and write content that explains your services in language customers understand. Dedicated pages for areas such as switchboard upgrades, rewiring and commercial electrical work give visitors useful information and support relevant search terms.

Quote and Callback Forms

Your completed work helps demonstrate what your team can do. We can incorporate project photographs, customer reviews and your licence details to give potential customers a clearer picture of your experience, whether they need a small repair or a larger installation.

Reviews Pulled Through

A useful enquiry form can do more than collect a name and email address. We can include fields for the job type, location and project details, helping you understand the request before following up and reducing unnecessary back-and-forth.

Job Photos

We provide a content management system so you can update service information, add photographs and publish new projects. We’ll show you how to make everyday changes, with support available if you’d rather leave the updates to us.

Licences and Insurance

Our support can continue after your website goes live. We offer hosting and website maintenance, with options for ongoing content changes and technical support. We’ll explain what’s included and any recurring costs before you commit.

Fast on a Phone

We build your website with clear page structures and the technical foundations needed for SEO. If you want ongoing support, our SEO for electricians focuses on the services and locations that matter to your business, rather than attracting visitors who are unlikely to become customers.

SEO and Google Ads

Google Ads can help put your business in front of people searching for the electrical services you provide. We target campaigns around your service area and the jobs you want to attract, whether that’s domestic enquiries, commercial work or solar installations.

Electrical work

Electricians we have built for, and what happened next.

Chris from Make the Switch Electrical beside his branded work ute

Make the Switch Electrical

3xenquirieswithin six months of launch
maketheswitchelectrical.com.au
Solar panel installation by Open Electrical

Open Electrical

45 to 6average Google positionpage five to page one

Amazing to work with! Web and Roll have been exceptional in helping us manage our Google Advertising and Website design. Fast, efficent, quality and premium design and seeing amazing results from our ads and website redesign! couldn't reccomend more!

Olivia HowardGoogle review
openelectrical.com.au

Common questions

Your Questions About Websites for Tradies

It depends on how many services and areas you want pages for, and whether you need booking or quoting tools. We quote a fixed price before we start and tell you what ongoing costs there are, if any. No surprises after the fact.

Start a project

Tell Us What Work You Want More Of

Looking for more domestic enquiries, commercial projects or solar installations? Send us your existing website, or tell us about your business if you’re starting fresh.

We’ll talk through what you need and recommend a practical approach, with clear costs for the website and any ongoing marketing. No hard sell, just a useful conversation about your next step.

(07) 5405 2525